THE STRONGEST VOICE WINS
show which fascinated Germany went into
the second round in the fall of 2012 — and
again was a hit. Up to 30.2 % of 14 to 49 year
olds followed “The Voice of Germany”
ProSieben and SAT.1.
LOVE AND SUFFERING IN THE MIDDLE AGES
In February, Marie, the wandering harlot,
returned to the screen to a strong market
share. Part 2, “Die Rache der Wanderhure”,
on SAT.1 had an audience market share of
26.9 %. And there was a second helping for
mediaeval fans in December: The four-part
series “Die Tore der Welt” (“World Without
End”) based on Ken Follet’s
novel took up to
1.93 million viewers between 14 and 49 years
old through this dark period.
SWEET, SWEETER, ENIE
Since October 6,
Enie van de Meiklokjes has been entrancing
sixx viewers with her sweet creations. The first
season of her baking documentary “Sweet &
Easy — Enie backt” achieved a market share
of up to 2.8 % of 14 to 49 year olds and is thus
the station’s most successful own production.
In 2013, she is returning with a second season
and many new recipes.
Pensioners have no sense
of humor? The comedy show “Betty White’s
Off Their Rockers” on the Finnish station TV5
shows the opposite. Red Arrow International,
which operates the program distribution
activities of ProSiebenSat.1, has already sold
the format in more than 10 countries.
The Mayas believed that
the world would come to an end on December
21, 2012. Out of this, Roland Emmerich
made great entertainment. “2012” generated
a strong market share of 37.1%.
PLEASURES OF THE PALATE ON AIR
Swiss chef, René Schudel, regularly stirs things
up in the kitchen with his “Funky Kitchen Club”.
Successfully — a market share of up to 6.7 %
of 15 to 49 year olds watched the format in 2012.
In Denmark, the TV station
Kanal 5 networked “Big Brother 2012” as
cross-media event with internet, radio and
several mobile offerings. The show generated
the best TV market share (up to 16.5 %) since
the station was etablished.
IT’S RAINING MONEY BE FORE CHRISTMAS
EUR 3.5 million — just before Christmas this
was the highest jackpot ever at “Schlag den
Raab”. 22.4 % of 14 to 49 year olds followed
the exciting neck-and-neck race between candidate
Bernd and host Stefan Raab. With the
score at 50:55, the victory was decided by two
cubic meters of moss. The winner was: Bernd,
THEY ARE CRAZY, THE GAULS
kabel eins set the Gauls on the audience. Up
to 12.3 % of viewers between 14 and 49 years
followed the adventures of “Asterix & Obelix”.
All parts of the series generated above-average
for the station.
INTO THE BACK OF THE NET
to the NFL, as of the season 2012/2013 PULS 4
is also broadcasting the UEFA Champions
League. PULS 4 generates market shares of
up to 15.2 % for viewers aged between 12 and
49 years and secured the rights to this sports
tournament up to 2015.